MADMEN Of Mid-Missouri

For a young company growing at hyper-speed, Pure Marketing and Media had an inauspicious start.
About 18 months ago, Brent Beshore and Erik LaPaglia were meeting for lattes at the Coffee Zone to exchange business advice. Beshore was taking a break from graduate studies and running a new company, Event Solutions, that orchestrates events, while LaPaglia was working as a regional marketing agent for Mediacom’s advertising and sales division, OnMedia.
Some of Event Solutions’ clients had asked Beshore if he would like to also act as their marketing and advertising agency. Beshore had been declining such offers, but then he received a proposal from a big client that he could not pass up. Beshore wondered what to do next. LaPaglia advised him to buy into an existing marketing and advertising agency.

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