March 21, 2008

Housing crisis hits home

Declining market designation causing industry shakeup Columbia’s designation as a declining real estate market by the federal government’s Housing Price Index touched off widespread concern in the local real estate industry, compounded by tighter mortgage-writing guidelines and volatility in the financial markets. Bankers and mortgage brokers say the designation, caused by a drop in average […]

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Customer Service: Delivering the Brand Experience: What the customer says about you is always right

“Good ideas do not just circulate information. They penetrate the public mind with desire and belief.” ~ Leo Burnett Today I want to talk about branding. There’s a good chance you are familiar with the term. But what does it really mean? Is it your logo, colors or the language you use? Is it the

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Looking for the Big Pay-Off: What’s the best fuel at the pump for your business?

Common sense would indicate that, with the price of gasoline higher than $3 per gallon, local businesses would flock to alternative fuels. But it ain’t necessarily so. Some larger companies and the state government are converting fleets to accept alternative fuels, but many area businesses have not found conversion economical. State Farm Insurance, which has

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Columbia Community Garden Coalition helps groups start gardens

There’s almost nothing more satisfying than a big basket overflowing with juicy red tomatoes, crispy lettuce, crunchy carrots, fragrant herbs, perky peppers and fresh, golden corn on the cob, all grown by your own labor and picked at the peak of perfection. Residents all over Columbia are tasting satisfaction as they start their own gardens,

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Competing Country Clubs: CCMO, CCC adapt to Old Hawthorne’s arrival

Last fall, Shelter Insurance agent Mike Messer teed up a deal with Bryan Ninichuck by treating him to a round of golf at Columbia Country Club. Over the four-hour round, they hashed out a plan for insuring Ninichuck’s business, Winegate Environmental Pest Management. The outing made Ninichuck wonder whether a country club membership could help his own business.

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