Mary Paulsell

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Entrepreneurship: A 12-step program for marketing in turbulent times

Adapted from an Entrepreneurial Excellence Week presentation The following was printed in the Wall Street…

Companies can survive, even thrive, during a recession

Recently, I heard two series of local radio ads that I found refreshing.
One is for a siding company and another for an HVAC firm. They send a similar message: “We’re trying to keep our business going until things get better. Call us now for special deals and even better customer service. We want to keep our guys working.”

Baby boomer’s perils in online social network

Late last year, some friends of mine convinced me that I needed to create a…

Entrepreneurs can turn economic crisis into opportunity

*Economic Outlook*Mary Paulsell encourages people to look at opportunities in bad economy

Local retailers offer more buying options in midst of economic downturn

*Holiday Shopping*Local retailers
offer more buying
options

An ounce of prevention can reduce crime threat to businesses

It’s not a comfortable subject. No one likes to discuss crime or fraud, particularly when…

Learn from NASCAR, by staying flexible during tough economic times

I love baseball, and I love NASCAR. My idea of a fun afternoon is listening…

Engineers, entrepreneurs synonymous with diversity and solid communication

Whenever I tell folks that our center is located in the University of Missouri College…

City needs more ‘shovel ready’ sites to attract industry

I recently had the privilege of participating in a forum sponsored by the Mid-Missouri Regional…

Fast-growth “cheetah” firms serve as model for business success

While entrepreneurship is not new, efforts to study the dynamics of this critically important sector…

Trendspotters foresee more spending on home environs

Gas is topping $3 a gallon. The value of the dollar is downright depressing. And…

Entrepreneurs creating social, economic values

One of the most interesting trends in entrepreneurship in recent years – and one that…