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Other Views: Ex-insurance department spokesman dies after losing insurance

Editor’s Note: Randy McConnell was a regular contributor to the Columbia Business Times and the…

Learn from NASCAR, by staying flexible during tough economic times

I love baseball, and I love NASCAR. My idea of a fun afternoon is listening…

The stuff of love: taxidermist passionate about wildlife

Jim Cook had a grand plan when he opened Midwest Taxidermy in 1975. He would…

Speaking Out: County, city fire department debate about budget, not quality of service

In the near future, citizens of Boone County and Columbia will be hearing about contract…

Business Tips: Surviving an economic downturn

Times are challenging right now for many small businesses. Increased gas prices and other rising…

Case Studies: Building transportation group’s external awareness, internal teamwork

Agency: Word Marketing Client: OATS, Inc. Client Audiences: OATS serves nearly 30,000 people in Missouri. …

Bourgeois expanding winery, vineyards

Les Bourgeois Winery and Vineyards plans to more than double the size of its winery,…

Other Views: Residents, judge perform DNR duty

The Joplin Globe We want to celebrate and call this a victory. In reality, it’s…

Case Studies: ‘Surprisingly Simple’ campaign to increase bank membership

Agency: Visionworks Marketing & Communications Client: Missouri Credit Union Objective: Missouri Credit Union needed a…

Case Studies: Keeping a jewelry company’s distinctive voice

Agency: Axiom Client: Buchroeder’s Jewelers Challenge: Reinventing a successful 112-year-old business while maintaining the equity…

Case Studies: Creating a brand that appeals to everyone

Agency: VANGEL Client: City of Columbia’s GetAbout Columbia initiative Objective: VANGEL was assigned the task…

Case Studies: Using multiple media to reinvent a winery’s overall image

Agency: Pure Marketing and Media Client: Les Bourgeois Vineyards Objective: To reinvent the company’s advertising…